
yam
Japanese Localization, Market Copy Specialist
Kompetenzen

Meine Dienstleistungen


Arbeitserfahrung
Creative Director / D2C Brand Manager
MOVE • Vollzeit
Jun 2016 - Mar 2022 • 5 yrs 9 mos
Worked on app UI/UX design, graphic design, creative direction, and user communication for a startup. I was involved in screen design, creative production, service communication, and improving user-facing content. Later, I built and operated a D2C apparel brand, working across product planning, e-commerce operations, SNS marketing, creative production, product page copy, branding, and customer-facing communication. The brand grew to around 30 million JPY in monthly sales. Through this experience, I learned how to create copy and communication that not only sounds natural, but also helps customers understand the product, feel trust, and take action. I now use this background to improve Japanese localization, product pages, website copy, app copy, ad copy, and marketing messages for brands targeting Japanese customers.