UMAIR K

Amazon Advertising Strategist

Upwork • Freiberufler

Jul 2026 - Present • 3 mos

I provide Amazon PPC management and advertising strategy to brands and sellers through Upwork and Fiverr, with client experience in supplements and home & kitchen. My work covers campaign setup, keyword research, search term analysis, and ongoing PPC optimization. I help clients identify wasted ad spend, strengthen targeting, and align bids and budgets with their sales goals. I explain campaign performance clearly so clients understand what is changing and why.

Amazon PPC Manager

Amazon • Vollzeit

Feb 2026 - Jul 2026 • 5 mos

Managed Amazon PPC campaigns and advertising strategy to improve ad spend efficiency and support sales growth. Analyzed campaign performance to diagnose targeting issues, inefficient spending, and opportunities to allocate budgets more effectively. Translated those findings into changes to campaign structure, keyword targeting, bids, and budgets. Kept Amazon advertising decisions aligned with the account's wider marketplace growth goals.

Amazon PPC Specialist

Amazonics • Vollzeit

Nov 2024 - Sep 2025 • 10 mos

Managed Amazon PPC for health and beauty, home and kitchen, and supplement brands, addressing three main business challenges: - Product launches: developed advertising strategies for new products entering the market. - Campaign profitability: turned existing unprofitable campaigns into profitable campaigns. - Brand growth: helped brands overcome growth challenges and increase sales through revised PPC strategies. Adapted the approach to each brand's products, campaign performance, and growth goals.