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SOCIAL MEDIA MANAGEMENT
Upwork • Freiberufler
Nov 2024 - Present • 2 yrs
As a Social Media Manager, I developed content strategies, created promotional campaigns and managed audience engagement to support brand visibility and business goals. My responsibilities included planning content calendars, writing compelling captions, researching target audiences and monitoring performance to refine campaigns. I focused on maintaining a consistent brand voice, building relationships with followers and directing relevant traffic to clients’ websites, newsletters or pages.