Tasmiya Tasrin
Google Ads Strategist, Helping Businesses Generate Qualified Leads
Kompetenzen
Meine Dienstleistungen

Portfolio
Arbeitserfahrung
Brand Manager
Abul Khair Group • Vollzeit
Sep 2019 - Present • 6 yrs 11 mos
1. Develop and execute brand strategies to achieve sales, market share, and brand equity objectives. 2. Plan and implement integrated marketing campaigns across ATL, BTL, digital, and trade channels. 3. Manage consumer promotions, trade programs, and brand activations to drive product trial and sales. 4. Monitor brand performance, sales trends, and market insights to identify growth opportunities. 5. Analyze consumer behavior and competitor activities to refine brand positioning and marketing strategies. 6. Collaborate with sales, distribution, creative, digital, and agency partners to ensure effective campaign execution. 7. Manage the brand marketing budget and evaluate campaign performance to maximize ROI. 8. Ensure consistent brand communication and visibility across all consumer touchpoints, including retail, digital, and media channels.
Acquisition Executive
Daraz • Vollzeit
Jul 2018 - Sep 2021 • 3 yrs 2 mos
1. Managed and supported a portfolio of 163+ vendors to drive sales growth on the Daraz marketplace. 2. Planned and executed vendor participation in promotional campaigns (e.g., Flash Sales, 11.11, 12.12, Payday) to maximize sales opportunities. 3. Optimized product listings and catalog quality to improve product visibility, search rankings, and conversion rates. 4. Analyzed sales performance and marketplace data to identify growth opportunities and provide actionable recommendations. 5. Advised vendors on pricing, promotions, and inventory planning to improve competitiveness and prevent stock shortages. 6. Monitored vendor performance metrics and collaborated with sellers to improve operational efficiency and customer satisfaction. 7. Provided onboarding, training, and continuous support to help vendors effectively use Daraz Seller Center and marketplace tools. 8. Collaborated with cross-functional teams to resolve operational issues, enhance vendor performance, and ensure seamless campaign execution.