Sourav I.

LinkedIn Outreach

Alberti Accounting Ltd

Sep 2025 - Present • 10 mos

I managed and executed end-to-end LinkedIn outreach campaigns to help Alberti Accounting Ltd connect with qualified business owners, founders, and decision-makers who needed accounting and financial services. My role involved building highly targeted prospect lists using LinkedIn Sales Navigator, filtering by industry, company size, location, and decision-making authority. I created personalized connection requests and follow-up sequences designed to start genuine conversations rather than push sales messages. I handled daily outreach manually while strictly following LinkedIn limits to ensure account safety and long-term deliverability. I monitored responses, booked qualified meetings, and maintained clean CRM-style tracking using Google Sheets for transparency and performance reporting. In addition, I optimized messaging based on response data, improved reply rates, and collaborated closely with the internal team to refine targeting and positioning. This resulted in consistent lead flow, higher-quality conversations, and improved appointment-setting efficiency for the firm.