Shasindu
Turning Marketing Budget into Predictable Revenue
Kompetenzen
Meine Dienstleistungen

Arbeitserfahrung
Senior Digital Marketing Executive
Asia Pacific Institute of Digital Marketing (APIDM) • Vollzeit
Feb 2024 - Sep 2026 • 2 yrs 7 mos
• Project Lead – Digital Outlook Sri Lanka 2026: Successfully coordinated and executed the launch of "Digital Outlook Sri Lanka 2026" (the national market insight report) in partnership with the Department of Marketing Management, University of Kelaniya. • Lead the development and execution of data-driven digital marketing campaigns to increase brand awareness and lead generation. • Monitor and optimize performance metrics across Meta Ads and social platforms to ensure high ROI on advertising spend. • Utilize Generative AI tools to streamline content creation and modernize marketing workflows. • Collaborate with cross-functional teams to align digital strategy with institutional growth objectives.
Marketing Executive
Rupavahini • Vollzeit
Jan 2023 - Dec 2023 • 11 mos
• Developed promotional strategies for national television programs to maximize viewership and advertising revenue. • Coordinated with corporate clients and agencies to manage media buying and brand placement. • Supported the production and marketing of televised content through market research and audience analysis.