
Shahadat Husain
Google Ads and Conversion Tracking Specialist for ROI Growth
Kompetenzen

Meine Dienstleistungen
Portfolio
Arbeitserfahrung
Web Analytics and Server Side Tracking Specialist
OrderE • Freiberufler
Jul 2024 - Present • 1 yr 10 mos
Implemented advanced web analytics and server-side tracking systems for e-commerce and service businesses to improve data accuracy and advertising performance. Specialised in GA4 setup, Google Tag Manager configuration, Meta Conversion API integration, event deduplication, and consent mode implementation. Helped businesses fix broken tracking, improve attribution accuracy and make data driven optimisation decisions to maximise ROAS and reduce cost per lead.
Google Ads and Performance Marketing Lead
Faith IT • Vollzeit
Jan 2021 - Present • 5 yrs 4 mos
Managed high-budget Google Ads campaigns for UK-based service and restaurant businesses, overseeing more than £50K in combined ad spend. Led strategy, optimisation and conversion tracking implementation to increase website orders and qualified leads. Achieved up to 40 percent growth in conversions and improved ROAS through data-driven campaign restructuring, GA4 setup, Google Tag Manager implementation, and Meta Conversion API integration.
Google Ads and Lead Generation Specialist
Independent Performance Marketing Consultant • Freiberufler
Dec 2024 - Jul 2025 • 7 mos
Provided Google Ads management, campaign audits and conversion tracking implementation for service-based and ecommerce businesses. Specialised in lead generation strategy, cost per lead reduction and ROAS optimisation. Implemented GA4, Google Tag Manager, server-side tracking and Meta Conversion API to ensure accurate data reporting and performance-driven decision-making.