Shahab

Technical SEO Specialist

Infina Health • Vollzeit

Mar 2026 - Present • 6 mos

As a full-time On-Page and Technical SEO Specialist at Infina Health, I am responsible for optimizing website performance, improving search engine visibility, and enhancing overall user experience through strategic SEO practices. My role focuses on executing comprehensive on-page SEO strategies, including keyword optimization, content structuring, internal linking, and meta tag enhancements to ensure alignment with search engine algorithms and user intent. I also manage technical SEO aspects such as site audits, crawlability, indexing, page speed optimization, and resolving core web vitals issues. Key Responsibilities: Conduct detailed website audits to identify and resolve technical SEO issues Optimize landing pages, service pages, and blog content for targeted keywords Improve website architecture and implement effective internal linking strategies Monitor and enhance Core Web Vitals, site speed, and mobile usability Collaborate with content and development teams to implement SEO best practices Track performance using tools like Google Analytics, Google Search Console, and other SEO platforms Perform competitor analysis and identify growth opportunities Through data-driven strategies and continuous optimization, I contribute to increasing organic traffic, improving keyword rankings, and supporting the company’s digital growth in the healthcare sector.

SEO Specialist

Knowza Learning Solutions • Vollzeit

Dec 2022 - Mar 2026 • 3 yrs 3 mos

● Built the technical and on-page SEO foundation for an education/e-learning platform from near zero organic presence, diagnosing and fixing the technical blockers limiting growth. ● Generated 2.6M+ organic impressions and 27K+ organic clicks, stabilizing average CTR above 1% and lifting average keyword position to page 2 with a sustained upward trend across a full year. ● Implemented schema markup, structured data, and XML sitemap/canonical strategy to improve indexing and crawl efficiency. ● Managed 8 Google Ads campaigns over 12 months for a UK-based service business, generating 52.2K clicks, 706K impressions, a 7.4% CTR, and 1,900+ conversions on £73K in managed spend, holding average CPC at £1.40. ● Built full funnel conversion tracking via Google Tag Manager and GA4 so budget decisions were driven by verified data rather than assumption; used Target CPA bidding to protect ROI.

SEO Specialist

Computer Friends IT Services • Vollzeit

Dec 2017 - Dec 2022 • 5 yrs

● Delivered full stack technical, on page, and off page SEO plus Google Business Profile optimization for three private hire/taxi service clients in competitive UK local markets. ● Ranked multiple clients on page 1 organically and in the Google Maps Local Pack for core service keywords within 6 months, outranking competitors with 10+ years in market, while building a 4.8 GBP presence. ● Led a technical SEO audit for a third taxi client, working directly with the development team to resolve site issues; drove a 50% increase in organic rankings within 3 months and reached the #1 organic position for the primary local search term, alongside an 80+ review Knowledge Panel. ● Ranked a B2B SaaS taxi dispatch platform on page 1 for competitive industry terms including "taxi dispatch system" and "taxi booking system" within 3 months, combining keyword research, on page/off page optimization, technical fixes, and original content. ● Managed social media presence (Facebook, Twitter, Instagram)