Shakh Farid

Digital Marketing Executive

Ecomclips • Vollzeit

Sep 2021 - Dec 2025 • 4 yrs 3 mos

I spent over four years at EcomClips helping international brands stop guessing and start growing. My job wasn't just to "run ads" or "do SEO," it was to build a data-driven engine that actually turns clicks into customers. What I focused on daily Technical SEO & Strategy: I didn't just write blog posts. I used the "Skyscraper" method to create deep, long-form guides that outrank the competition. I handled everything from on-page fixes to deep technical audits that make sure Google actually likes your site. Smart Analytics: Data is useless if it’s wrong. I specialized in GA4 and server:side tracking to make sure every conversion was tracked accurately, even with modern browser restrictions. PPC & Paid Search: I managed Google Ads across Search, Shopping, and Display. The goal was always the same: lower the cost per click and raise the return on investment. Content & Local Reach: I made sure brands were visible where it mattered, from ranking in the Local Map Pack to building a social media presence that actually engaged people. The results I’m proud of 40% Revenue Jump: I helped multiple e-commerce stores increase their organic revenue by focusing on high-intent keywords and deep content. Fixing the "Data Gap": By setting up server:side tracking, I managed to recover about 20% of conversion data that was previously being lost. Better Ad Spend: I cut average CPC by 15% across several accounts just by being aggressive with A/B testing and landing page optimization. Search Dominance: I successfully pushed 50+ high-competition keywords into the top 3 spots on Google.