
Roshan Rai
Shopify CRO and Meta Ads Specialist
Kompetenzen

Meine Dienstleistungen

Portfolio
Arbeitserfahrung
E-commerce Specialist & Digital Growth Consultant (or Shopify Optimization Specialist)
Extracker • Teilzeit
Feb 2022 - Apr 2024 • 2 yrs 2 mos
Managed end-to-end digital growth strategies, conversion rate optimization (CRO), and paid media execution for e-commerce clients. Performed comprehensive Shopify store audits, optimizing UX/UI, page load speeds, and checkout flows to improve overall conversion rates. Structured and scaled Meta ad campaigns, targeting high-intent audiences to lower customer acquisition costs (CAC) and maximize return on ad spend (ROAS). Analyzed traffic metrics, funnels, and user behavior using analytics tools to identify drop-off points and implement continuous testing strategies. Collaborated with cross-functional teams to build custom landing pages, optimize product offerings, and drive retention through targeted marketing.