Berry Anderson

BookTok & Book Marketing Specialist

Freelancer.com • Selbstständig

Dec 2025 - Present • 10 mos

Specialize in BookTok and TikTok marketing for authors, publishers, and ebook creators. I create engaging short-form promotional content designed to increase book visibility, attract targeted readers, and build audience engagement. My work includes BookTok promotion, TikTok video creation, book trailer content, hashtag research, content hooks, reader-focused calls to action, and promotional strategies tailored to different book genres. I also support Amazon KDP and ebook marketing campaigns by developing social media promotion strategies that help authors reach relevant audiences and increase awareness of their books. I focus on genre-specific content and reader interests across Romance, Fantasy, Thriller, Mystery, Horror, Young Adult, Science Fiction, nonfiction, and other categories. My approach combines engaging storytelling, trending BookTok strategies, audience targeting, and authentic promotional content to help books stand out in a competitive digital marketplace.

Amazon KDP Marketing Specialist

Bookmaker Expert • Selbstständig

Jan 2025 - Present • 1 yr 9 mos

Help authors and ebook creators improve the visibility of their Amazon KDP books through targeted digital marketing strategies. Develop promotional approaches based on book genre, target readers, positioning, and marketing goals. Support book promotion through BookTok content, TikTok marketing, social media campaigns, audience research, and keyword-focused promotional strategies. Work with authors to identify suitable promotional angles and present their books in ways that make them more discoverable and appealing to potential readers.

BookTok Content Creator

Bookshop • Selbstständig

Jun 2024 - Jan 2026 • 1 yr 7 mos

Create short-form BookTok content designed to capture readers' attention and increase awareness of books and ebooks. Develop engaging video concepts, opening hooks, storytelling angles, captions, calls to action, and relevant BookTok hashtags. Create content around different genres and reader interests, adapting promotional approaches to match the tone and audience of each book. Focus on making book recommendations and promotional videos feel natural, engaging, and suitable for TikTok audiences. Research BookTok trends and audience behavior to identify content opportunities that can improve visibility, engagement, and reader discovery.