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polina_il

Polina I

@polina_il

Product Marketing Strategist: Positioning, Competitive Analysis, Branding

Israel
Russisch, Englisch, Hebräisch
Einige Informationen werden in englischer Sprache angezeigt.
Über mich
I am a Product Marketing & Branding Expert with 20 years of experience in B2B high-tech and AI-driven solutions. I specialize in turning complex products into clear market stories through deep analysis, ICP definition, and strategic positioning. I have a proven track record of leading global product launches and building marketing functions from scratch.... Mehr lesen

Kompetenzen

p
polina_il
Polina I
offline • 
Durchschnittliche Antwortzeit: 1 Stunde

Meine Dienstleistungen

Business-Strategien & -Innovation
I will build your brand positioning and messaging framework
Ab220 $ / ProjektWeitere Details
Online-Recherche
I will research competitors and find your market positioning gap
Ab260 $ / ProjektWeitere Details

Arbeitserfahrung

MyOffice

Senior Product Marketing Manager

MyOffice • Vollzeit

Feb 2022 - Nov 2023 • 1 yr 9 mos

Developed a comprehensive product marketing strategy for the MyOffice PC suite and related B2B services. Created compelling positioning to increase product market differentiation and led GTM campaigns in collaboration with product, sales, and design teams. Conducted in-depth market research and competitive analysis to inform the product roadmap and sales approach.