Elena Minix
Social Media Advertising Expert
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Meta Ads Media Buyer & Performance Marketing Specialist
Frelancer • Freiberufler
Oct 2023 - Present • 3 yrs
I run Meta Ads and full-funnel paid social strategy for e-commerce, fashion, streetwear, and e-mobility brands, managing everything from media buying and creative testing to client relationships and reporting. I've worked with accounts scaling from $0 to 7-figure annual ad spend with sustained ROAS of 5-10x+, including turning around underperforming accounts (e.g. taking a brand-new brand from ROAS 0.5 to 3-4x in 3 months), launching dynamic catalog setups, and building profit-based (not just revenue-based) ROAS reporting for clients with complex product margins. I also ended Kyiv National University (Taras Shevchenko), combining academic grounding with hands-on campaign management
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sellunit

Ukraine
Elena is amazing at communication! Before her, no one had ever analyzed my ad account in such detail, broken down audiences, or reviewed every single creative. The insights she provided were pure gold! It honestly felt like a professional data analyst had gone through my entire account. She also came...
dima_kyryliuk

Ukraine
Perfect! A perfect, detailed audit was made on my Meta ad account, will work with Elena more!