Marina H

Marketing Manager

Jun 2025 - May 2026 • 11 mos

Strategic Leadership Develop and execute the agency’s vision, mission, and strategic goals. Oversee business planning, budgeting, and growth initiatives. Identify new market opportunities and innovative service offerings. Operational Management Design and implement organizational structures, workflows, and policies. Ensure all departments (Sales, Marketing, Creative, Client Success, Media Buying) work cohesively. Monitor KPIs, project timelines, and quality of deliverables. Business Development & Client Relations Build strong relationships with key clients and stakeholders. Oversee the presales process and ensure high conversion rates. Represent the agency at industry events and networking opportunities. Strategic Thinking & Vision Setting Business Planning & Decision-Making Team Leadership & Motivation Organizational Structuring & Workflow Design Performance Management & KPIs Change Management Business Development & Sales Strategy Client Relationship Management Financial Planning & Budgeting P&L (Profit & Loss) Management Negotiation & Contracting Market Analysis & Competitive Positioning Business & Financial Skills Leadership & Management Skills Digital Marketing Strategy Branding & Creative Direction Media Buying & ROI Analysis Advertising Trends & Innovations CRM & Marketing Automation Tools Understanding of Client Industries Marketing & Industry Expertise CONTACTS Financial & Performance Oversight Manage budgets, financial forecasting, and profitability. Ensure cost-effective resource allocation and ROI-focused decisions. Analyze performance metrics to optimize revenue streams. Team Leadership & Culture Recruit, mentor, and retain top talent. Foster a culture of transparency, creativity, and accountability. Drive professional development and performance reviews. Key Skills & Qualifications Proven experience in senior leadership within a marketing/advertising agency. Strong knowledge of digital marketing, media buying, branding, and creative ser

Marketing Manager

Jun 2024 - Jun 2025 • 1 yr

Apply and develop a new sales flow to streamline operations and enhance efficiency. Collaborate with sales and operations teams to implement effective systems that improve workflow and client engagement. Create and implement marketing plans to achieve business objectives. Team Leadership & Management: Lead a cross-functional team, including strategists, media buyers, content planners, graphic designers, reels creators, moderators, and account managers. Assign tasks, set performance goals, and manage overall team productivity. Ensure all campaigns are aligned with marketing strategies and brand messaging. Collaborate with different team members to ensure smooth campaign delivery. Oversee the allocation of marketing budgets across media, content, and design. SKILLS ACQUIRED MEDIA GATE AGENCY (AMG GROUP) Strategic Leadership Strategic Thinking: Project Management: Process Improvement Sales & Operations Acumen Client Relationship Management: Time Management: WORK EXPERIENCE Guide content creation, including written, visual, and video assets, ensuring they are on-brand and engaging. Provide feedback and approvals for creative outputs from the design and content teams. Analyze campaign performance using KPIs and analytics tools. Prepare and present regular reports on marketing performance and team output. Liaise with internal teams and external clients to align strategies and expectations. Ensure client satisfaction by addressing concerns and delivering results. Identify areas for improvement in strategies, campaigns, and team processes. Keep up with industry trends and apply best practices to marketing efforts Monitor expenses and ensure campaigns deliver on ROI/ROAS targets.