Makric Mak

RUO Promotional Video & Creative Marketing Strategist

Nova Clinic • Freiberufler

Apr 2026 - Sep 2026 • 5 mos

Developed promotional video and creative marketing systems for a research-focused brand, translating technical product information into clear, professional, and visually engaging digital content. My work covered promotional video concepts, scripts, product showcases, branded motion content, social media creatives, campaign assets, hooks, calls to action, and ecommerce visual content. Each creative was developed around the brand's research-use-only positioning, avoiding unnecessary therapeutic or medical messaging while maintaining a strong commercial presentation. I worked closely with the wider ecommerce and marketing strategy so promotional videos were not simply standalone content. Assets were designed for specific stages of the customer journey, including brand awareness, product discovery, website engagement, retargeting, and conversion. This approach helped create consistent visual communication across the website, marketing campaigns, affiliate materials, and social channels.

Peptide Affiliate & Partnership Growth Specialist

AXERA • Freiberufler

Feb 2026 - Sep 2026 • 7 mos

Built and managed an affiliate growth infrastructure for a research-use-only ecommerce brand, creating a structured system for recruiting partners, tracking referrals, managing commissions, and measuring affiliate-generated revenue. My responsibilities included affiliate program setup, commission structure planning, referral tracking, affiliate onboarding flows, promotional asset organization, landing pages, discount and attribution systems, and performance reporting. I also helped establish clear partner guidelines around brand messaging and research-use-only positioning so affiliates had practical boundaries for promoting the brand responsibly. The wider strategy connected affiliate acquisition with the ecommerce store, promotional content, analytics, and conversion-focused product pages. This provided the brand with an additional customer acquisition channel while making affiliate performance easier to monitor, optimize, and scale.

Research Use Only Peptide Brand Growth and marketingStrategist

Vien Health • Freiberufler

Nov 2025 - Aug 2026 • 9 mos

Led digital growth strategy for a research-use-only brand with responsibility spanning brand positioning, ecommerce strategy, customer acquisition systems, promotional campaigns, and conversion optimization. I developed structured peptide marketing strategies designed around the restrictions and challenges associated with sensitive research markets. This included campaign planning, audience research, landing page strategy, compliant messaging, promotional content, analytics, retargeting structures, and conversion tracking. Rather than treating website development and marketing as separate activities, I connected acquisition, product pages, trust building, and conversion into one coordinated growth system. I also reviewed campaign and website messaging for unnecessary claims or positioning risks while helping establish a professional research-focused brand identity. My work focused on creating measurable growth systems without sacrificing credibility, user experience, or compliance awareness.