
Lucas Benard
Google Ads, Meta Expert, SEO and Analytics Tracking Specialist
Kompetenzen

Meine Dienstleistungen


Arbeitserfahrung
Digital Marketing & Performance Ads Specialist
Freelancing Career • Freiberufler
Jan 2020 - Present • 6 yrs 7 mos
As a Digital Marketing & Performance Ads Specialist, I help businesses build stronger online visibility, improve campaign performance, and achieve measurable growth through data-driven marketing strategies. Over the years, I have worked with startups, ecommerce brands, local businesses, and service providers to optimize their digital marketing efforts and maximize return on investment. My expertise includes Google Ads account audits, campaign optimization, keyword research, bidding strategy improvements, conversion tracking, and performance analysis. I identify areas of wasted ad spend, uncover growth opportunities, and implement practical recommendations that improve campaign efficiency and increase conversions. I also specialize in Meta Business solutions, including Meta Verification, Meta Pixel implementation, Conversion API integration, and Google Analytics 4 (GA4) setup. I ensure accurate event tracking across websites, helping businesses collect reliable marketing data for better reporting, audience building, and advertising performance. In addition, I provide Off-Page SEO services focused on building high-quality backlinks, improving domain authority, increasing search engine visibility, and strengthening website credibility through ethical, white-hat SEO practices. Every project is approached with careful planning, attention to detail, and a commitment to delivering accurate, scalable, and long-term solutions. I believe that successful digital marketing is built on reliable data, continuous optimization, and transparent communication. My goal is to help every client make informed marketing decisions, improve online performance, and achieve sustainable business growth through proven strategies and industry best practices.