
Kate Brause
I Turn Clicks Into Customers Through Targeted Social Media and Lead Generation
Kompetenzen

Meine Dienstleistungen


Arbeitserfahrung
Digital Marketing
GERU • Freiberufler
Jan 2025 - Dec 2025 • 11 mos
At GERU, I worked as a Social Media Marketing Expert responsible for developing and executing high-converting digital marketing campaigns that increased brand visibility, audience engagement, and qualified lead generation across multiple platforms. I managed content strategies, audience targeting, campaign optimization, and social media growth for business-focused marketing initiatives. My role involved creating compelling marketing content, designing campaign strategies, and managing daily social media activities across Facebook, Instagram, LinkedIn, Twitter, and TikTok. I successfully improved audience engagement by implementing data-driven marketing techniques, trend analysis, and optimized posting schedules tailored to target audiences. I specialized in lead generation campaigns using both organic and paid marketing strategies. By leveraging advanced audience research, retargeting techniques, and conversion-focused ad creatives, I helped generate high-quality leads while maintaining cost-effective campaign performance. I also collaborated with sales and marketing teams to align campaign goals with customer acquisition objectives. During my time at GERU, I contributed to significant improvements in brand awareness, customer interaction, and online presence. I monitored campaign analytics, tracked KPIs, and optimized strategies based on performance insights to maximize ROI and engagement rates. My experience also included competitor analysis, hashtag research, SEO-friendly content creation, influencer outreach, and customer relationship management. Key achievements included increasing social media engagement, improving conversion rates through targeted campaigns, and helping establish a stronger digital brand identity. My ability to combine creativity with strategic marketing approaches enabled consistent growth across multiple marketing channels.