Koe Design

Paid Media - Social Media Designer

Dongfeng & Chery • Freiberufler

Sep 2025 - Jan 2026 • 4 mos

For this project, I developed a comprehensive visual strategy for a vehicle importing company, focused on boosting the commercialization of DONGFENG and CHERY models through impactful, cohesive advertising pieces aligned with sales objectives. The work involved creating graphic content optimized for social media, where a carousel-based strategy played a key role. Each piece was designed to clearly showcase vehicle models, highlight promotions, and visually guide users toward a purchase decision. Additionally, graphic materials were created for products from other commercial partners, always respecting each brand’s visual identity and graphic guidelines. The result was a strong, consistent visual communication that helped the company increase brand visibility, improve social media engagement, and generate a direct impact on vehicle sales, as well as higher traffic to both the website and the dealership. This project demonstrates how effective visual communication not only enhances a brand’s image, but also becomes a strategic tool to stand out from competitors and drive real business results.

Political Communication

Generalitat Valenciana • Freiberufler

Feb 2025 - Nov 2025 • 9 mos

I’ve worked as a graphic designer on political projects within the Spanish government and on initiatives for the European Union, providing strategic and effective visual solutions. My experience includes designing flyers for social media, posters for events and campaigns, billboards for large-scale promotions, and internal communication materials for work teams. Additionally, I’ve created high-impact presentations, visual reports, and merchandising for political events. My focus is on delivering clear and engaging messages, always aligned with campaign objectives and institutional identity.