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While my top campaign for my own Shopify store achieved a 4.79% CTR using this copy framework, I don't guarantee specific percentages. Across most industries on Meta, typical ad CTRs range from 1.5% to 3.5% depending on your niche, offer, and audience. My goal is simply to deliver high-converting copy that gives your assets the best possible chance to beat those standard averages when you launch.
That said, I did not stumble into 4.79% CTR like a drunk sailor. I studied classic advertising and headlines (relentlessly) for two years before launching my brand. ... Mehr lesen