
Joseph M
WordPress Developer Airtable Expert Digital Marketing Specialist
Kompetenzen

Meine Dienstleistungen


Arbeitserfahrung
Freelance Digital Marketing & Web Development Specialist
Freelancer.com • Freiberufler
Sep 2021 - Present • 4 yrs 10 mos
Designed and developed responsive WordPress websites for local businesses and service providers, focusing on performance, usability, and conversion optimization. Built and maintained Airtable-based databases, CRMs, and automated workflows to streamline business operations and lead management. Configured and managed email authentication protocols (SPF, DKIM, DMARC) to improve deliverability and reduce spam issues. Integrated marketing and automation tools including Mailtrap, Klaviyo, and various third-party APIs to support email campaigns and system connectivity. Managed Google Ads campaigns for home service businesses, including keyword targeting, ad optimization, and performance tracking. Improved lead generation and conversion rates through data-driven marketing optimization and funnel improvements. Collaborated with clients to identify technical and marketing inefficiencies and implement scalable digital solutions.