Joana R
Social Media Content Analyst
Kompetenzen

Meine Dienstleistungen

Portfolio
Arbeitserfahrung
Social Media Analyst
Grupo Moas • Vollzeit
Feb 2022 - Present • 4 yrs 6 mos
- Responsible for scheduling social media posts, ensuring content is published on strategic days and at optimal times. - Monitor social media channels by tracking comments, mentions, and likes, and providing appropriate responses. - Responsible for content planning for TikTok. - Support the planning of Instagram grids and Stories, as well as assist with caption creation. - Oversee content production and editing, and publish native content across the brand’s channels, with a primary focus on TikTok and Instagram. - Develop content scripts specifically for TikTok and Instagram, adapting them to platform trends to maximize engagement and reach. - Collaborate with the team on planning the posting calendar and curating content, ensuring campaign cohesion and consistent communication. - Identify and implement strategies to increase social media engagement, with the goal of enhancing brand visibility and growing the community. - Stay up to date with platform trends and adapt content to ensure alignment with what is currently relevant and popular. - Prepare and present social media performance reports to management and senior leadership, focusing on engagement, reach, and growth metrics. - Work closely with the team to ensure campaign cohesion and communication consistency, participating in brainstorming sessions and contributing creative ideas for brand campaigns and initiatives.