
Richard
Newsletter Growth Expert ConvertKit Brevo Mailchimp Beehiiv Pro
Kompetenzen

Meine Dienstleistungen


Arbeitserfahrung
Email Marketing & Newsletter Specialist (Freelance)
Marketing • Freiberufler
Mar 2020 - Oct 2024 • 4 yrs 7 mos
Managed email marketing and newsletter campaigns for businesses and online brands. Rebuilt underperforming welcome sequences that helped increase open rates from below 20% to 40%+ on selected client campaigns. Created and launched newsletters using platforms including Beehiiv and Substack. Helped grow newsletter audiences through consistent content, lead generation, and email engagement strategies. Improved email bounce rates through deliverability audits and technical configuration involving SPF, DKIM, and DMARC. Built automated welcome, lead nurturing, promotional, and sales sequences using ConvertKit, Mailchimp, and Brevo. Improved campaign engagement through audience segmentation, A/B testing, stronger subject lines, optimized CTAs, and send-time testing. Designed responsive HTML email templates optimized for mobile devices and email clients. Developed customized email marketing strategies for e-commerce, coaching, media, SaaS, and digital-product businesses.