Greg K

Creative Director

Greg Kerns Creative, LLC • Selbstständig

Jan 2019 - Present • 7 yrs 7 mos

• Drove creative leadership and brand strategy for agencies and clients across consumer, B2B, healthcare, and social impact sectors. • Partnered with marketing directors to develop integrated campaigns across digital, video, experiential, and social platforms. • Delivered creative consultation and strategic business acumen to help established brands and small business owners deliver effective digital and traditional creative experiences.

Senior Creative Director

Mohawk Industries • Vollzeit

Jan 2022 - Dec 2025 • 3 yrs 11 mos

• Oversaw an internal agency, supporting three major brands and 15 product lines across consumer and B2B markets. • Managed a $2M annual creative production budget, consistently meeting targets while increasing creative quality and improving morale. • Built and led a 30-person organization (design, copywriting, photography, video, motion, digital imaging) with six direct reports.

VP, Group Creative Director

Moxie USA • Vollzeit

Apr 2013 - May 2018 • 5 yrs 1 mo

• Built and led a 25-person multidisciplinary team across design, copy, UX, and front-end development. • Founded the Design Technology Group, connecting creative, data, platforms, and technology to deliver modern consumer experiences. • Owned creative staffing, scoping, hiring, performance management, and $200K annual talent development budget. • Managed creative process, scoping and planning, hiring, staffing, and performance reviews.