Frieda

E-commerce & Etsy Shop Consultant

Digital Agency • Freiberufler

Nov 2025 - Aug 2026 • 9 mos

I work with online sellers and product-based businesses to build, organize, and improve their e-commerce presence, with a strong focus on Etsy. My experience covers Etsy shop setup, digital product design, product presentation, listing creation, Etsy SEO, product research, competitor research, and shop optimization. I help transform product ideas into professionally presented listings by developing clear titles, persuasive descriptions, relevant keywords, tags, categories, attributes, and buyer-focused product information. I also create and organize digital products such as templates, printables, planners, and other downloadable resources with attention to usability and visual presentation. Beyond individual listings, I focus on the overall customer journey from how a product is discovered to how its value is communicated. I analyze niches and competing listings to identify opportunities for stronger positioning and more relevant product presentation. My approach combines e-commerce strategy, visual product presentation, search optimization, and buyer psychology to help sellers create shops that look professional, communicate clearly, and are better prepared for marketplace competition.

Facebook Marketplace & Product Listing Specialist

Digital Estate Media • Freiberufler

Sep 2025 - Aug 2026 • 11 mos

I specialize in helping sellers improve how their products are presented, positioned, and marketed on Facebook Marketplace. My work focuses on creating stronger product listings that communicate value clearly and give potential buyers the information they need to make confident purchasing decisions. My responsibilities include optimizing product titles, descriptions, categories, pricing presentation, product details, listing structure, and visual presentation. I review listings to identify areas that may reduce buyer interest, create confusion, or make a product appear less competitive, then improve the content and presentation accordingly. I also assist with common Facebook Marketplace listing issues and help sellers improve their overall marketplace presence. This includes reviewing product information, refining listing content, improving product positioning, and developing marketplace-focused promotional approaches. I approach every listing from both a seller and buyer perspective: the product needs to be easy to discover, immediately understandable, visually appealing, and professionally presented. My experience combines e-commerce knowledge, product research, copywriting, marketplace optimization, and digital marketing to create product listings that are clearer, more persuasive, and better aligned with the target customer.