
Joyce Chris
Experienced Social Media Marketing Expert
Kompetenzen

Meine Dienstleistungen


Arbeitserfahrung
SOCIAL MEDIA MARKETING EXPERT/LEAD GENERATION SPECIALST
Leadhook Media • Freiberufler
Jul 2023 - Mar 2025 • 1 yr 8 mos
At Leadhook Media, I was responsible for planning, launching, and optimizing digital marketing campaigns designed to help businesses attract qualified prospects and increase customer acquisition. My role combined strategic social media management with performance-driven lead generation, allowing me to work on projects across multiple industries including home services, healthcare, coaching, real estate, fitness, and local businesses. I developed audience-targeting strategies using market research, customer insights, and platform analytics to ensure campaigns reached the most relevant prospects. I managed Facebook and Instagram advertising campaigns from initial setup to optimization, including audience creation, ad copy development, creative coordination, budget allocation, A/B testing, and performance monitoring. My focus was not only on generating inquiries but also on improving lead quality and reducing acquisition costs. Beyond paid advertising, I handled content planning and social media account management to strengthen brand visibility and audience engagement. I created content calendars, monitored campaign performance, tracked key metrics, and produced actionable reports that helped clients make informed marketing decisions. I also collaborated with designers, content creators, and account managers to ensure marketing efforts aligned with each client's objectives. This experience strengthened my ability to manage multiple projects simultaneously while maintaining attention to detail and delivering measurable outcomes. The role helped me develop a results-oriented mindset and a deep understanding of how to turn online engagement into real business opportunities. Today, I apply the expertise gained from that experience as a freelance professional on Fiverr, helping businesses build stronger online visibility, attract qualified prospects, and achieve growth through tailored social media marketing and lead generation solutions.