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Tara M
@fernandfolklore
Vice President, Paid Media
Vereinigte Staaten
Englisch
Über mich
I am a Vice President of Paid Media with extensive experience across diverse agency settings and client profiles, including B2B and Ecommerce. I specialize in overseeing Search, Social, and Performance Creative initiatives with a hands-on approach to new platforms. I am dedicated to continuous learning and contributing to the success of small to medium businesses through data-driven digital marketing strategies.
Kompetenzen
Tara M
offline •
Durchschnittliche Antwortzeit: 2 Stunden
Meine Dienstleistungen
Marketingkonzepte & Ideenfindung
I will be your digital marketing consultant
Arbeitserfahrung
Self Employed
Self employed / Freelance • Selbstständig
Jun 2019 - Present • 7 yrs 3 mos
I’ve spent years helping businesses make paid advertising actually work for them. I’ve managed everything from smaller growth-focused accounts to large ad budgets across Google Ads, Meta, Microsoft Ads, and more, working with both eCommerce and lead generation businesses across a wide variety of industries. My approach is pretty simple: I care about what’s actually going to move the needle for your business. That might mean building a campaign from scratch, figuring out why an existing account isn’t performing, finding wasted spend, improving your tracking, or helping you understand what all those numbers in your ad account actually mean. I’m very data-driven, but I also believe paid media doesn’t need to feel overly complicated. I love digging into accounts, finding opportunities, and turning the data into clear, practical recommendations you can actually use. Whether you need a second set of eyes on your account, a full strategy, or someone to help you figure out what to do next, I’m happy to jump in and help make your ads make more sense.
pacific
Vollzeit • 1 yr 6 mos
Paid Media Specialist
Dec 2018 - May 2019 • 5 mos
Managed $300k in monthly media spend for clients in retail electricity, healthcare, and travel. Executed strategies across Google Ads, Bing, Facebook, and LinkedIn. Collaborated with Analytics for in-depth reporting and KPI optimization.
Office Manager
Nov 2017 - Dec 2018 • 1 yr 1 mo
Managed office operations including supply procurement, maintenance, and meeting coordination. Responsible for onboarding new employees, writing job descriptions, and developing internal processes and procedures.
