eden charles

Junior Graphic Designer (Canva-Focused)

Apr 2024 - Dec 2024 • 8 mos

In my first agency role, I produced Canva graphics, presentation decks and landing page mockups for client campaigns, working to brand guidelines and tight deadlines under senior designers. I built a foundation in conversion-focused design that now informs how I structure creator portfolios, learning early that a layout has to guide the eye to a decision rather than simply fill space attractively. I prepared editable templates for client handover, which taught me to name layers clearly, group elements sensibly and leave written instructions — a habit that makes my Canva files genuinely usable by creators who have never opened the tool before. I also learned to work within brand systems of fixed colours, fonts and spacing rules while still making each deliverable feel distinct, and I picked up the discipline of checking work across devices before anything reached a client. Much of my time went into revisions, which taught me to interpret vague feedback such as "make it pop" into concrete changes — a skill I rely on daily when a creator says a portfolio does not feel like them. I also handled file organisation, version control and delivery, so nothing was lost between drafts. That role gave me the technical habits and the patience for detail that every portfolio project now depends on.

Social Media Content & Kit Designer

Jul 2023 - Oct 2023 • 3 mos

Working inside an influencer marketing agency, I created social media kits and creator one-pagers used in live brand partnership pitches, which meant my work was judged by whether brands responded, not by whether it looked nice in a portfolio. I supported creators in presenting their content samples, audience demographics and engagement stats professionally, teaching them how to frame numbers honestly and clearly rather than dumping raw follower counts. I assembled one-pagers for dozens of pitches, learning which details brands actually ask for first — niche, past brand work, content formats offered, turnaround times and usage rights — and which sections they skip entirely. I also helped standardise how the agency presented creators across campaigns, so a brand reviewing three creators from the same agency could compare them quickly without hunting for information. Working alongside talent managers, I saw exactly where pitches lost momentum: unclear rates, missing examples and links that led nowhere. That knowledge now shapes how I structure every portfolio and media kit I design, because I have watched brands decide in seconds. I also learned to work within brand guidelines while still giving each creator a distinct look — a balance I apply whenever a client wants to stand out without confusing the brand reviewing them.

Canva Template & Brand Asset Designer

May 2022 - Oct 2022 • 5 mos

In this studio role, I designed Canva pitch decks, media kits and landing page visuals for creators and small brands, working from client briefs to finished, editable files. I built clean, mobile-first layouts optimised for both desktop and mobile viewing, because most brand scouts first open a creator's link on a phone, and a layout that breaks on mobile loses the deal before the content is even seen. I worked directly with UGC creators to understand what brands look for in a portfolio — proof of past collaborations, clear content categories, engagement figures and straightforward pricing — and translated that into design decisions that actually convert rather than simply decorate. Much of my work involved turning dense information into scannable sections: splitting long service lists into clear packages, giving rate cards a readable hierarchy, and building testimonial blocks that look credible instead of cluttered. I also maintained template libraries and documented how each layout should be edited, which taught me to design for non-designers — the exact skill this niche demands, since every client edits their own portfolio after handover. I coordinated with copywriters and account managers to keep messaging and visuals aligned, and I delivered revisions on tight timelines without losing consistency. That studio experience is where I learned that structure, hierarchy and clarity sell far more effectively than decoration ever will.