Doron K

Creative Director and Senior Brand Designer

Graphique Creative • Selbstständig

Jan 2000 - Present • 26 yrs 9 mos

• Develop creative concepts and hands on design solutions for brand identities, websites, advertising campaigns, logos, corporate materials and marketing collateral. • Translate business objectives into clear visual direction, practical deliverables and consistent brand experiences across customer touchpoints. • Lead projects from discovery and concept development through presentation, revision, production and final quality review. • Collaborate with clients, marketing teams and sales teams to align creative work with audience needs, budgets and deadlines. • Create brand guidelines and oversee brand consistency across digital and traditional materials. • Review creative work, provide constructive direction and mentor designers while remaining directly involved in design execution. • Manage concurrent projects, develop estimates and maintain organized libraries of photography and design assets.

Professor of Graphic and Web Design

Closed School Information Page | • Teilzeit

Jan 2006 - Oct 2017 • 11 yrs 9 mos

• Taught undergraduate courses in advertising design and writing, graphic and web design, identity and brand development, advanced layout, user experience, publication design and presentation design. • Developed structured assignments with clear objectives and assessment criteria to support student learning and professional readiness. • Provided detailed critiques, practical design instruction and mentorship across conceptual and technical areas.

Senior Designer and Marketing Director

CDI Engineering Solutions • Vollzeit

Feb 1995 - Dec 2000 • 5 yrs 10 mos

• Led brand strategy, advertising, marketing materials, events, copywriting, email campaigns, presentations, infographics and user interface design for a global organization. • Created and implemented traditional marketing campaigns while managing vendors, negotiating contracts and monitoring performance. • Produced web and social content and worked with cross functional teams on communications and proposal development.