Claire

Product Packaging & Label Design Strategist

Eden's Farmacy • Freiberufler

Sep 2025 - Feb 2026 • 5 mos

As a Product & Packaging Designer, I was responsible for creating visually appealing and market driven packaging and label designs that helped brands stand out and attract their ideal customers. I focused on combining modern design trends with strategic branding to ensure every product not only looked professional but also communicated value instantly. I worked closely with business owners and startups to understand their brand identity, target audience, and market goals. Using this insight, I developed packaging solutions that enhanced product presentation and built strong first impressions both online and in physical stores. Through my design approach, I helped companies improve their brand visibility and customer trust. My packaging designs contributed to increased product appeal, which led to higher customer engagement and improved sales performance. By maintaining consistency across product lines, I also helped brands strengthen their identity and create a more recognizable presence in competitive markets. In addition, I provided print ready and production ready files, ensuring smooth manufacturing processes and reducing costly errors. My work played a key role in helping businesses launch products successfully, position themselves professionally, and achieve measurable growth in both sales and brand recognition.