
PETER AR
social media expert
Kompetenzen

Meine Dienstleistungen


Portfolio
Arbeitserfahrung
Social Media Strategist & Growth Manager
Freelance • Selbstständig
May 2021 - Present • 5 yrs 4 mos
I help businesses improve their social media presence through strategic account management, content planning, audience analysis, performance tracking, and platform optimization. My work combines social media strategy with data-driven decision-making to identify what is limiting a brand's visibility, engagement, and growth. I conduct detailed social media audits across platforms including Instagram, Facebook, TikTok, LinkedIn, and X, reviewing profile positioning, content quality, posting consistency, visual presentation, hashtags, calls to action, audience engagement, and conversion opportunities. Beyond identifying problems, I develop practical recommendations and content strategies that give businesses a clearer direction for improving their social presence. I also support paid social advertising and use performance insights to guide content and marketing decisions. My approach is focused on creating a social media system that connects content, audience, engagement, and business goals rather than simply publishing posts.