
Amazon Advisor

Portfolio
Arbeitserfahrung
Amazon Brand Manager
Mentor Amazon • Vollzeit
Aug 2025 - Present • 9 mos
**Amazon Brand Account Manager | PPC • SEO • Growth Strategy** I am an experienced Amazon Brand Account Manager specializing in full-service account growth, performance optimization, and data-driven scaling strategies for Seller Central and Brand Registry accounts. I manage end-to-end operations including listing optimization, PPC advertising, product research, inventory planning, and performance analytics to maximize revenue, visibility, and profitability. I conduct advanced market and product research by analyzing demand trends, competition levels, keyword volume, pricing structures, and profitability potential to identify scalable opportunities. I create fully optimized listings using high-ranking keywords, SEO-structured titles, persuasive bullet points, backend search terms, and conversion-focused descriptions aligned with Amazon’s algorithm. I plan, launch, and scale advertising campaigns across Sponsored Products, Sponsored Brands, and Sponsored Display. My PPC approach includes keyword harvesting, bid optimization, negative targeting, placement adjustments, and performance scaling based on ACOS, TACOS, CTR, CVR, and ROAS metrics. I strategically implement promotions such as coupons, deals, discounts, and launch campaigns to increase conversion rate, sales velocity, and organic ranking. I also monitor account health, compliance, policy notifications, and listing issues to prevent suppressions or penalties. Additionally, I track inventory metrics, sell-through rate, and restock planning to avoid stockouts and overstock risks. Through detailed reporting and competitor analysis, I continuously refine strategies to improve performance, market share, and long-term brand growth. **Core Expertise:** Amazon PPC • SEO • Listing Optimization • Product Research • Launch Strategy • Conversion Optimization • Analytics • Competitor Analysis • Inventory Planning • Account Health Management