
Ahmed.
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Arbeitserfahrung
Senior Art Director & Brand Strategist
Self Employed • Freiberufler
Apr 2022 - Present • 4 yrs 2 mos
Senior Art Director & Brand Strategist | 12+ Years of Industry LeadershipWith over 12 years of professional tenure directing visual identities, I specialize in transforming businesses into premium, market-leading brands. My expertise spans comprehensive brand architecture, industrial design storytelling, and scalable asset engineering across digital media, luxury lifestyle markets, and high-performance athletic industries.Key Achievements & Expertise:Strategic Direction: Conceptualized and launched end-to-end brand ecosystems, translating complex client visions into high-impact visual narratives.Multi-Format Scalability: Engineered versatile identity systems optimized for diverse substrates—from digital interfaces and broadcast media to premium apparel engineering (embroidery, screen-printing).Elite Design Execution: Expert mastery in Adobe Illustrator and the Adobe Creative Suite, delivering meticulous typography, bespoke iconography, and corporate brand guidelines that command market authority.
Freelancer
99designs • Selbstständig
Aug 2012 - Dec 2020 • 8 yrs 4 mos
Career History: Graphic Designer to Senior Graphic Designer (2012 – 2020)Senior Graphic Designer (2019 – 2020)Promoted to spearhead creative direction and brand architecture strategies. Led end-to-end design lifecycles for high-value clients, mentored junior design talent, and established comprehensive brand style guidelines. Specialized in engineering scalable visual assets optimized for both digital platforms and physical merchandise production.Graphic Designer (2012 – 2019)Cultivated foundational mastery across the Adobe Creative Suite, focusing on advanced vector illustration, technical typography, and layout design. Delivered high-impact corporate identities, marketing collateral, and commercial assets while managing multiple client deadlines concurrently.